🔗 Share this article The New Branding for GBR is Unveiled. The Transport Department has unveiled the logo and livery for GBR, marking a major step in its strategy to take the railways under nationalisation. A Patriotic Palette and Historic Logo The fresh livery features a red, white and blue palette to mirror the Union Flag and will be rolled out on locomotives, at railway stations, and across its online presence. Significantly, the emblem is the well-known twin-arrow symbol currently used by National Rail and originally introduced in the 1960s for the former state operator. The distinctive twin-arrow symbol was originally used by British Rail. The Introduction Strategy The rollout of the branding, which was designed internally, is scheduled to happen gradually. Travellers are set to begin spotting the freshly-liveried services across the network from next spring. Throughout December, the visuals will be showcased at key stations, like Leeds City. A Path to Nationalisation The proposed law, which will enable the formation of Great British Railways, is currently progressing through the House of Commons. The administration has argued it is bringing back into public ownership the railways so the system is "owned by the people, delivering for the passengers, not for corporate interests." Great British Railways will unify the running of passenger trains and infrastructure under one umbrella body. The government has stated it will merge seventeen separate organisations and "reduce the frustrating administrative hurdles and accountability gap that continues to plague the railways." Digital Services and Current Public Control The launch of Great British Railways will also feature a comprehensive app, which will allow passengers to check schedules and reserve journeys free from surcharges. Passengers with disabilities users will also be able to use the application to book support. A preview of what the Great British Railways app might appear. A number of franchises had already been taken into public control under the outgoing government, including Northern. There are now seven operating companies now in public control, representing about a third of journeys. In the last twelve months, Greater Anglia have been nationalised, with further franchises expected to follow in the coming years. Ministerial and Industry Comments "The new design is more than a cosmetic change," said the relevant minister. It represents "a fresh start, leaving behind the frustrations of the previous system and concentrated entirely on offering a reliable public service." Industry leaders have responded positively to the pledge to enhancing the passenger experience. "The industry will continue to work closely with all stakeholders to ensure a smooth transition to the new system," one executive noted.